White Sands was born on Bondi Beach, Sydney, Australia, in 2008.
Championing innovative design and perfect fit, we create luxury swimwear, resortwear, beachwear, sarongs and coverups in the highest quality fabrics and exclusive prints.
Embodying the Australian beach culture of chic effortless elegance, with a distinct fashion forward edge. White Sands is lauded as a ‘go-to’ brand by influencers and celebrities worldwide.
Renowned for our minimalistic styles, thong bikinis, string bikinis and micro bikinis, we offer all of our swimwear styles as separates to mix and match. Our swimwear separates are available in sizes extra Small to Large, with many offering ‘One size fits most’ bikini fits with adjustable string tie sides.
We believe the fit must be perfect, and offer different shapes for different tastes, from 90’s fashion high cut leg bikini bottoms which elongate the leg, bikinis with thong bottoms for those who prefer a minimalistic vibe, micro bikini bottoms perfect for tanning, and string bikini bottoms which offer an adjustable fit. Our Brazilian cut bikini bottoms offer a little more coverage and reinforced rubber edges to stary in place, or the tanga bikini bottom offers less coverage, we hope you will find the perfectly flattering fit for you. Our bikini bottoms are made for silky shiny lycra in solid colours as well as our exclusive prints. Each of our bikini bottom separates is designed to co-ordinate with our bikini top separates.
Much loved for our expertly cut Bandeau bikini tops, structured underwire bikini tops, form flattering halter bikini tops. Our string bikini tops, triangle bikini tops and micro bikini tops are enduring favourites for our customers.
We release new designer swimwear collections of Women’s bathing suits seasonally, with a focus on sustainability and a view to the future of our mother earth.
Designer Leah Madden is Creative Director of White Sands Swimwear. By drawing inspiration from around the world and on Australian beaches, Madden creates considered swim collections for Australia’s premier swimwear brand each season. White Sands brings you innovative and high-quality swimwear designs and styles to suit every woman. As a female owned and family run business, White Sands embodies Australian values to its core and we hope you love our swimwear as much as we love creating it for you.